At BackerStage, we believe that the art of entertainment deserves the science of structure.
From Broadway musicals to feature films, today’s creative projects rely on the strength of their investor relationships, the clarity of their communication, and the precision of their planning. But too often, the behind-the-scenes chaos—scattered documents, unclear funding pipelines, missed follow-ups—gets in the way.
That’s why we built BackerStage.
🎭 BackerStage is a deal flow and project management platform created by producers for producers—founded by the team behind the Tony Award-winning producers,The Broadway Investor’s Club, one of the largest communities of accredited investors and producers in the theatrical world.
For over a decade, our founders have worked at the heart of the entertainment industry, helping fund and manage some of the most acclaimed productions on and off Broadway, national tours, films and many other entertainment projects. Through The Broadway Investor’s Club, they’ve facilitated millions in funding across dozens of live entertainment projects, connecting investors with vetted opportunities and building a thriving community of creators and backers.
But through that work, a recurring pain point became clear:
There was no purpose-built platform to handle the deal flow process in entertainment. Producers juggled investor spreadsheets. Emails got lost. Legal documents weren’t centralized. Team members lacked visibility. And worst of all—valuable time was wasted.
So we asked: What if the process of raising funds, managing projects, and keeping investors engaged could be… easier?
What if it could feel as professional and seamless as the shows we produce?
That’s when BackerStage was born.
Empower producers and investors in the entertainment world to manage their projects with confidence, clarity, and control.
We’re here to take the stress out of the back office, so you can get back to the creative process. Whether you’re building a new musical, developing a documentary, or running a regional tour, BackerStage gives you the tools you need to fundraise efficiently and manage every phase of your project with confidence and ease.
We’re not a generic CRM trying to fit into entertainment—we’re built from the ground up for it. We know what it's like to pitch investors over coffee, send out follow-up materials between rehearsals, and manage opening night nerves while tracking funding shortfalls.
BackerStage was created by the team behind The Broadway Investor’s Club, who helped produce more than 10 Broadway shows, films, Off-Broadway projects, national tours and more. That means we’ve walked in your shoes — and built the platform we always wished we had.
Entertainment deals aren’t linear. They’re iterative, multi-layered, and constantly evolving. BackerStage mirrors that, with flexible pipelines, project stages, and tools that evolve with your project.
From indie producers to larger production houses, our platform scales with you. And we’ve built security into every layer to protect sensitive contracts, financial data, and investor details.
At BackerStage, we are guided by a core set of values:
We envision a world where every entertainment producer—no matter the size of their team or stage—has access to professional-grade tools to manage investor relationships and streamline their deal flow.
From pre-production to closing night, from pitch deck to wire transfer, BackerStage is the virtual stage manager for your project’s business operations.
Whether you’re working on your first indie film or scaling a multi-show production slate, BackerStage is here to support you with:
Ready to take control of your deal flow? Start your free trial or view demo today.
Not at all! While our roots are in Broadway and live theater, BackerStage is built to support all types of entertainment projects—film, television, streaming content, concerts, and more.
Yes. Our founding team includes producers and investment professionals who have raised and managed millions for theatrical and filmed entertainment. We built the platform we needed for our own projects.
It’s a private community of accredited investors and entertainment producers designed to connect backers to quality live entertainment opportunities. BackerStage grew out of the challenges we faced and solved - while running the Club’s backend deal processes.
Absolutely. Producers can run multiple projects at once, and easily switch between them from their dashboard.
Yes. You can add team members, assign roles, and give specific permissions depending on their involvement—whether they’re co-producers, legal counsel, or financial advisors.
Entertainment projects can be complicated, but managing them doesn’t have to be.
BackerStage empowers producers to present their work more professionally, fundraise more efficiently, and build investor confidence from pitch to payoff.
If you’re ready to modernize your production pipeline and give your backers the experience they deserve—join the movement behind the curtain.
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